Insight Design is responsibe for the overall design and management of the Environics/Lipkin E-Newsletters and E-Blasts. Mike Lipkin's newsletter keeps his clients and followers informed of his latest motivational messages, upcoming speaking events and new programs. Each E-Newsletter contains a feature of Mike Lipkins latest Blog Post, Video Message and Audio Podcast. The newsletter is also used to promote Mike's various books and DVDs. In addition to feeding out his new material the enewsletter helps drive traffic to Mike's website and encourages clients to engage him for event bookings.